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"Wilder Amplification is in no way affiliated with the solid state Wilder amps manufactured in Illinois from '66-'71. It is simply my last name that I was born to and I did not realize that although shortlived, there had at one time been an amplifier company under the name Wilder." - Jon Wilder
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I'm sure you've noticed that all the big name manufacturers are selling their reissues of the vintage amps that made them what they are today. You may even be the "semi-proud owner" of such a reissue. But are they tonally accurate? Far from it. Why is this? The primary reason lies in the transformers.

Fact is, manufacturers nowadays just don't get it. They've cut way back on transformer quality for purely economic reasons. Tonal quality is not a first consideration to them. In fact, it's not even on their radar!

For three decades Mercury has scoured the planet locating THE amps with THE TONE. Their mission was to analyze the most soulful and sought-after amps of all time. And...they succeeded!

You see, the buried treasure in the most legendary amps is their transformers. In order to clone the tone of those amps, they had to discover how their transformers produced those great sounds, and then duplicate (not emulate!) all of their characteristics in their labs.

Thanks to the generosity of guitar legends, top collectors and amp afficiandos, they were able to analyze their hand-picked personal favorites. This monumental task has required years of culling through literally mountains of amps to find THE ONE (or two, or three) of each model to clone.

The result? Mercury's ToneClone, Radiospares and Axiom series of guitar amp transformers. Now you can cherry-pick your tone from the best-of-the-best amps in the world! With a Mercury Upgrade, you're getting without compromise the best-sounding transformer designs ever produced! From clones of one-of-a-kind "happy accidents" to best-of-breed vintage-there's absolutely nothing generic or ordinary about them.

At last, getting the tone you've been searching for is no longer hit-'n-miss, mysterious or even difficult. With a new Mercury Upgrade, you'll nail it! If you're looking to match a specific tone, or just want to hear how amazing your amp will sound with the right transformers, give us or the folks at Mercury a call!

The bottom line: Inside every great-sounding amp is a set of quality transformers. If they're not vintage originals then they're probably Mercurys. If your amps don't come alive when you plug in, it's time you upgraded to a Mercury.

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